Monday, 1 February 2021

Racial Equity and Justice Initiative – Apple Newsroom

The Apple Watch Black Unity Collection includes an Apple Watch Series 6, watch band, and watch face — all inspired by the Pan-African flag, which holds significant meaning for Black communities around the world. Red represents the blood shed in search of liberation, black is for the Black people of the African Diaspora, and green is for the vibrant natural wealth of the Motherland. With a modern quilting-inspired motif, this collection symbolizes the shared threads that unite Black people worldwide.

Apple supports these organizations dedicated to advancing racial equity and justice:

Black Lives Matter Support Fund via the Tides Foundation The Black Lives Matter movement fuels campaigns for justice, combats and counters acts of violence, and creates space for Black imagination and innovation.

European Network Against Racism (ENAR) ENAR, a pan-European anti-racism network, is the voice of the anti-racist movement in Europe.

International Institute on Race, Equality and Human Rights The institute works to protect the human rights of marginalized and vulnerable people who suffer from discrimination.

Leadership Conference Education Fund The Leadership Conference Education Fund promotes and protects civil and human rights, and builds public education campaigns that empower and mobilize advocates around the United States.

NAACP Legal Defense and Educational Fund, Inc. (LDF) LDF seeks structural changes to expand democracy, eliminate disparities, and achieve racial justice to fulfill the promise of equality for all Americans.

Souls Grown Deep This partnership is dedicated to promoting the work of African American artists and supporting their communities by fostering economic empowerment, racial and social justice, and educational advancement.

Learn more

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